Built for founders who run more than one product

Know which customer needs you today,
in every product you run.

Prospects, trial users and customers from all your products, gathered from Gmail, your forms and your product into one list. Mustloop spots who went quiet and drafts the email for that product. You send it.

€10/month for the first 50 founding members, locked while you stay. Works with Gmail.
Today
Good morning, Alex
1 first email ready · 2 going quiet · 8 touches this week

Due today

New leads

1
Ready to send1
S
Sam Okoro✦ Your Notion import

Cooling off

2
Not drafted yet2
M
Marcus LeeAwaiting reply · 6d
W
Wei ChenWent cold · 12d

This week

8touches
↗ 14%
MonSun

1 more than last week. Replies are your strongest signal, so keep the loop warm.

Without Mustloop

Customers everywhere.
Nobody watching.

Leads sit in a form tool. Trial users stall in your analytics. Customers drift while billing still says paid. Each product has its own, and you only see the one you're working on this week.

Your form tool
Rampnotes · Responses14 new15 new
Ava Lind Brightpathnow
Leo Park Fernwaytoday
Ines Duarte KilnWed
Tom Becker PelletWed
Priya Shah NorthwindTue
Unanswered · 3 days

Priya asked for a demo on Tuesday. Twelve newer responses have landed on top of her since.

Your analytics
Pagecraft · Trial users38 active39 active
Noor Haddad signed upnow
Jo Kemp published a pagetoday
Ava Lind connected a domaintoday
Raj Patel built a pageThu
Sam Okoro never publishedNov 3
Stalled · 6 days

Sam built a page and stopped one step before publishing. The trial ends Friday, and nobody asked why.

Your billing
Rampnotes · Customers52 paying53 paying
Mia Santos $29/monow
Theo Grant $29/morenewed
Wei Chen $49/morenewed
Raj Patel $29/mopaid
Lena Ortiz $49/mopaid
Quiet · 2 weeks

Lena used it every day, then stopped. Billing still says paid, so nothing looks wrong yet.

Mustloop brings them together, from the first email to the customer who stays.
How it works

One list for every product you run.

Mustloop gathers your prospects, trial users and customers from Gmail, your forms and your products, watches who goes quiet, and has the next email ready. Nothing goes out until you send it.

One list

Everyone lands in one list, from every product.

Gmail conversations are picked up on their own. Leads arrive from your forms and automations. People who sign up in your product join from their first event. There is nothing to log.

TodayAll products · 4 need you
Noor HaddadTrialingPPagecraft

Signed up a minute ago. Joined your list from their first event.

From Pagecraft · just now
Priya ShahProspectRRampnotes

Asked for a demo this week. Reply drafted.

From your website form · Tue
Tom BeckerTrialingRRampnotes

Asked what 3 seats would cost. Answer drafted.

From Gmail · 8:41
Lena OrtizActiveRRampnotes

Quiet for 14 days. Check-in drafted.

From Rampnotes · last key action Oct 20
Quiet clock

Everyone has a stage, and a clock for when they've gone quiet.

A prospect, a trial user and a customer need you at different times. Their emails, the calls you log and the key actions your product reports keep the clock running. When it runs out, they're back in your list.

Lena OrtizActiveRampnotes · quiet after 14 days
Logged a callOct 12

Onboarding review with her team.

Created 4 boardsOct 20

A key action, from Rampnotes. The clock starts again.

Quiet for 14 daysNov 3

Past what Active allows. Back in your list.

✦ Check-in draftedNov 3

“How are the boards working for the team? Anything you need?”

Every product

Each product, its own strategy and tone.

You set what you want from each product's people, how long they can go quiet and how you sound. The same moment gets a different email in each product. You read it, change what you like, and send it from Gmail.

A trial that stalled, in
R
Rampnotes
Onboarding docs for small teams
Strategy
Get teams to a 20 minute setup call
Trial goes quiet
after 5 days
Tone
Warm
Today in your list
S
Sam Okoro
Signed up 6 days ago, imported nothing
Trialing

Hi Sam, I saw the import didn’t happen yet. Want me to set up your first board with you? 20 minutes on a call and your team is in. Alex

✦ Drafted from Rampnotes’s settings above. You send it.
Comes to you

Your list finds you. No new tab to check.

A morning email or a Slack digest with who needs you today. And your own AI assistant can read your list and draft with it, through MCP.

Your list for MondayEmail · 8:00

4 people need you: 1 prospect, 2 trial users, 1 customer gone quiet.

#foundersSlack digest

Lena Ortiz (Rampnotes) went quiet. A check-in is drafted in Mustloop.

Who went quiet this week?Your AI, over MCP

Two: Lena in Rampnotes, Sam in Pagecraft. Want drafts?

Trust

Every email is really from you.

It never sends or decides on its own
Every email waits for you to press send, and goes out from your own Gmail address. Stage changes are suggestions; you decide.
Summaries, not your emails
Mustloop reads an email only long enough to write a short summary or a draft. It keeps the summary, not the email, and fetches the original from Gmail when you open a conversation.
Gmail only, for now
Mustloop connects to Gmail. Outlook is not supported yet.
What Mustloop does with your Gmail →
Hi Tom, 3 seats is $36 a month, and there is a 14 day trial. Want invites for all three today? Alex
From alex@rampnotes.io
Sending your reply30s
Even after you press send, you get thirty seconds to take it back.

What it replaces

No CRM to feed for every product. No drips pretending to be you.

Tom BeckerUpdated 23 days ago
Last contactedNext stepStageLead ▾
A CRM needs feeding.
Every lead typed in, every email logged, every stage dragged by hand. Skip a day and it's out of date.
Tom BeckerRe: Pricing for 3 seats
⏰ Snoozed until today
Write your reply…
A reminder only nudges.
Gmail brings the thread back to the top. It can't see the trial user who never wrote, and the reply is still yours to write from scratch.
T
Tom Becker✦ Reply ready
Replied
Hi Tom, great to hear it looks close. At $12 a seat, 3 seats comes to $36 a month…
Mustloop does the next step.
It fills itself from Gmail, your forms and your product, knows each product's goal and who actually needs you, and has the next email ready. Keep your drip emails for everyone; Mustloop finds the few who need you.

Why Mustloop exists

“I run Mustloop and Tamable by myself. The people I lose are never the ones who complain, they're the ones who go quiet. So I built the tool that tells me who, in both products, every morning.”
Mário Balça
Founder of Mustloop

Pricing

One plan. A founding price, locked in.

Founding memberFirst 50 members
€10/ month€19
Your price stays locked for as long as you stay.
Prices exclude VAT, which is added at checkout where it applies.
  • One Gmail inbox
  • Unlimited loops
  • 200 AI drafts a month, in your voice
  • Leads from your forms, CRM and automations
  • Alerts and your daily list by email or Slack
Claim your spot
Works with Gmail. Outlook isn't supported yet.

Questions

No. There is no pipeline to keep up and nothing to log. Mustloop builds your list from Gmail, your forms and your product on its own, and shows you the people who need you today.
Never. Every first email, reply, nudge and check-in waits for you to review and send. It goes out from your own Gmail, and when you send from Mustloop you get thirty seconds to take it back.
It looks for conversations that could become business. Email content is read only in the moment, to write a short summary or a draft. Mustloop keeps the summary, not the email, and fetches the original from Gmail when you open it. What Mustloop does with your Gmail →
It learns how you write from your sent mail: your greeting, your length, your tone and your sign off. For each conversation it works from a short AI summary of where things stand and their latest message, so the draft answers what was actually asked.
If they wrote last, it's yours to reply to. If you wrote last and it's been quiet for three days, it's time to follow up. Either way, Mustloop drafts that email for you. Whether a conversation is over stays your call: mark it done and it leaves your list, and if they write again it comes back on its own.
Write down what you know as a note, or log the call or meeting, on the person, their company or the conversation. Mustloop uses it in every summary and draft, so the follow-up picks up where you actually left off. It does not read LinkedIn or other platforms directly.
Yes, that is what it is built for. Each product has its own strategy, its own quiet thresholds and its own tone, and every draft follows them. Your morning list joins them all, labelled by product.
No. Mustloop works from Gmail and your forms on day one. When your product sends Mustloop the key actions people take, from your server with one call, it also knows when a trial user stalls or a customer stops using it.
No. Every person has a stage, and each stage has its own quiet clock: a trial gets a check-in after a few quiet days, an active customer after two weeks. Their emails, the calls and meetings you log and the key actions your product reports keep the clock running. Mustloop suggests when a stage should change, and you decide.
Not yet. Mustloop works with Gmail today.
Through a webhook or the API, from your server. Point your form tool, your CRM or a Zapier, Make or n8n automation at Mustloop. There is no snippet to paste into your website.
No. Your morning list can come by email. Slack adds alerts with buttons, and replies you can draft and send without leaving it.
The founding plan includes 200 AI drafts a month, in your voice. That covers the first emails, replies and nudges Mustloop writes for you.
New members pay €19 a month. Founding members keep €10 a month for as long as they stay.

Invite only, for now

Know which customer needs you today.

€10/month for the first 50 founding members, normally €19. Locked while you stay.

We email you a founding link. Works with Gmail.