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Series

Shipped, and why

How Mustloop is evolving: what we shipped, and why we built, changed or removed it.

9 parts·Started Jun 28, 2026·Latest Oct 26, 2026
  1. Jun 283 min
    Part 1Jun 28, 2026 · 3 min read

    Why Mustloop exists

    Mustloop started when I couldn't keep up with my own follow-ups: one list of the people waiting on you, built from your Gmail, with the next email drafted.

  2. Jul 92 min
    Part 2Jul 9, 2026 · 2 min read

    Mustloop never sends on its own

    Steer any draft with your own instruction, then send it yourself, with 30 seconds to take it back. Mustloop drafts; you decide what goes out.

  3. Aug 122 min
    Part 3Aug 12, 2026 · 2 min read

    Leads from your forms, in the same list as your Gmail

    Send new leads from your landing page, your forms or Zapier straight into Mustloop, where they wait on Today next to your Gmail conversations.

  4. Aug 181 min
    Part 4Aug 18, 2026 · 1 min read

    Your list in your inbox every morning

    A daily email with the people who replied and the conversations going cold, at the hour you choose, and nothing on the days there's nothing to do.

  5. Sep 222 min
    Part 5Sep 22, 2026 · 2 min read

    Drafts that know where a conversation should lead

    Tell Mustloop in one sentence where your conversations should end up, and every draft moves them a step closer. No pipeline to configure.

  6. Sep 242 min
    Part 6Sep 24, 2026 · 2 min read

    A founding offer: €10 a month for the first 50

    Mustloop has one paid plan and no free tier. The first 50 members pay €10 a month instead of €19, locked for as long as they stay. Here's why.

  7. Sep 302 min
    Part 7Sep 30, 2026 · 2 min read

    Mustloop in Slack

    New leads and the conversations that need you, posted to your Slack channel with buttons to handle them, and never the text of your emails.

  8. Oct 192 min
    Part 8Oct 19, 2026 · 2 min read

    Following up from Claude

    Connect Mustloop to Claude and ask your AI who's waiting on you, add new leads and draft the next email. It drafts; you review and send.

  9. Oct 262 min
    Part 9Oct 26, 2026 · 2 min read

    First emails: drafted, saved, and one easy ask

    First emails to new leads are now saved until you send them, kept short with one easy ask, and leads who wrote to you first get thanked instead of pitched.